Published Articles | Jot Content

Content & Copy: What's the Difference?

Copy and content aren’t the same thing. Learn the difference — and why you need both — in this quick and easy guide.

MarketingKacie GoffOctober 21, 2019copy, content, content writing, content writer, content marketing, marketingComment

The Case for Case Studies

Think your company doesn’t need to be producing case studies? Here are a few reasons you might want to think again.

Kacie GoffSeptember 19, 2019Comment

5 Ways to Optimize Your Life as a Freelancer

Are you a freelancer wanting to savor your freedom but still get stuff done? Here are a few tips I’d recommend to help you optimize your freelance lifestyle.

How to Pump Summer into Your Brand's Marketing

Summer can serve your brand. Lighten up in the summer to resonate with your audience. Here are a few key ways you can extend that summer vibe to your marketing efforts.

Business, Marketing, Tips & TricksKacie GoffJune 27, 2019summer, summer marketing, marketing tipsComment

Questions Every Content Writer Should Ask

Creating that first piece of content for a new client can be scary. Asking a handful of questions helps. Here are a few questions every content writer should ask before writing for a new client.

Every Day is Earth Day

Want to celebrate Earth Day every day? Here are 5+ actionable things you can do to protect the earth year-round, as explained by Erin Maker, the Environmental Coordinator for the City of Carpinteria.

Tips & Tricks, Local, HolidayKacie GoffApril 25, 2019earth day, sustainability, environment, green, eco-friendly, recycleComment